Marketing Integrator will be joining the Aspire Nutrition Senior Management Team and will be the one to design and deliver bold marketing strategies for the company. The Marketing Integrator will report to the Founder and CEO and focus on building and scaling the company’s brand identity and direct-to-consumer marketing strategy. This person will be responsible for the development and execution of all marketing campaigns and will lead all efforts to track marketing effectiveness to scale the company with profitable channels for revenue growth.
Integrate all marketing functions of the business.
Ensure everyone is rowing together in the same direction. Model the way, and always work toward the greater good of the business.
Accountability: Lead, manage, and hold the marketing team accountable for achieving agreed-upon commitments.
Culture: Demonstrate a relentless obsession with values alignment.
Execution: focus, speed, simplicity, and clarity.
Collaborate with Leadership: Effectively collaborate with the Leadership & Partners and stay on the same page. Maintain a high level of mutual respect with Leadership & Partners. Realize the unique contributions and ideas that the Leadership & Partners have, and possess an ability to filter and translate those ideas into functional marketing plans for the company.
Manage and prioritize marketing initiatives based on data, logic, rationality, and results. You can easily spot decisions based on emotion, fallacies, or biases.
Effectively leverage performance channels, including paid advertising, email, SEO, podcast, and socials.
Develop and implement the overall marketing strategy and budget.
Research and follow the trends of the market and use consumer research to build out plans.
Resolve issues effectively—seeing real problems, being comfortable with conflict, calling out the problems, and solving the problems in a practical and healthy manner.
Track campaign performance by establishing short and long-term brand objectives and KPIs.
Skills & Abilities
You have an entrepreneurial spirit, and you love putting all of the pieces together.
You don’t just want a paycheck; you are purpose-driven and want to help build something lasting and meaningful.
You see your greatest leverage and asset being the people you lead and manage, and you can roll up your sleeves and get dirty (Project Manage, Write Copy, Build Sales Funnels, Setup Systems and Marketing Automation, Analyze Data, etc.)
You win by ensuring the people you lead win.
You look for the highest point of leverage. You cut your teeth on skillset and leadership in digital marketing. You are relentlessly hungry and have the desire to lead. Your friends and family comment on how entrepreneurial you are.
Experience leading a digital marketing team.
Experience in e-commerce and direct-to-consumer marketing.
Experience in health and wellness space is preferred.
Personal experience as a Full-Stack Marketer. You must understand and have significant experience with the following:
Digital Analytics: Google Analytics and other software (Hyros preferred)
Customer Buying Cycles: Funnels, Automation, Customer Retention, Lead Generation, Conversion,
Copywriting, Consumer Psychology, Education Based Marketing
Organic Traffic: Search Engine Optimization, Email marketing, SMS marketing, Organic social media
Technical proficiency: You are not a developer, but you can build websites, automation, and funnels with total ease and reliability (HTML, PHP, Website setup, API integration, Plugins, Automation, etc.).
Tools and Platforms: You should have direct or relevant experience in the following tools and platforms: E-commerce/Checkout platforms (Shopify, OCU, Rebuy, Checkout Champ, etc.), Website Front End (AWS, WordPress, etc.), Funnel Creation Software (Clickfunnels, Zipify, etc.), Email & SMS Automation (Klaviyo), Webinar Platforms.
If you’d like to be considered for this role, please submit the following via email to firstname.lastname@example.org:
Cover Letter - answer the following questions:
Why do you think you are the best fit for this position?
How did you learn about this opportunity?
How do you best define your leadership style?
What We Do:
Aspire Nutrition is a nutritional supplement company dedicated to helping families reach their full potential through proper nutrition, education, and supplements.
Our small but established company started with our founder's passion for creating solutions to help his son recover from autism. We continue to make supplements that we take ourselves and give to our loved ones.
Watch this video to learn more about our story and mission.
Click here to learn more about the people we help and the impact we make.
Meet Our Founder
Marty Orefice founded Aspire Nutrition in 2017 after doctors told him there was nothing he could do to help his son, who had just been diagnosed with autism.
Hellbent on a mission to help him, he dove head-first into medical research and hired a chemist to create the ultimate gut health supplement, which helped his son experience a radical transformation.
Since then, he has dedicated his life to helping other families like his and created the supplements he wished he had when he started his journey.
Growth Mindset - everything is an opportunity/lesson
Contribution - make a difference
Everything is Figureoutable
Live with Balance
Aspire Nutrition Team Perks:
We’re a fast-paced and rapidly growing company on a mission to change the world. Our team is full of talented and motivated individuals passionate about coming to work and helping others.
Competitive compensation dependent upon experience
Flexible work schedule
Remote or local (Orlando, FL)
Growth & Leadership Development
Make a Lasting Impact Through Purpose-Driven Work That Improves Millions of Lives.
US-based applicants only.